The Total Economic Impact™ of Visa Direct

Today’s consumers expect real-time¹ payouts. And as Forrester Research discovered, not only can enabling Visa Direct help you realize a 207% ROI, but also generate a $4.2M risk-adjusted profit value after three years².

Register and download “The Total Economic Impact™ of Visa Direct: Cost Savings and Business Benefits Enabled by Visa Direct in Europe and Latin America,” an investigation into the potential return on investment (ROI) enterprises may realize by deploying Visa Direct.³

A snippet from the case study: The Total Economic Impact™ of Visa Direct: Cost Savings and Business Benefits Enabled by Visa Direct in Europe and Latin America

Visa commissioned multi-region research in Europe and Latin America to better understand the benefits, costs, and risks associated with this investment.

Research Focus

  • 254 managers and directors involved in managing the payments for their respective organizations
  • Qualitative in-depth interviews with 8 customers with experience using Visa Direct
  • 2 regions: Europe & Latin America

¹Actual fund availability depends on receiving financial institution and region.
²Visa commissioned The Total Economic Impact™ Of Visa Direct (November 2022). Conducted by Forrester Research, Inc.
³Total Economic Impact is a methodology developed by Forrester Research that enhances a company’s technology decision-making processes and assists vendors in communicating the value proposition of their products and services to clients. The TEI methodology helps companies demonstrate, justify, and realize the tangible value of IT initiatives to both senior management and other key business stakeholders.

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