Why the global stablecoin narrative does not apply, and where value is actually emerging.
Stablecoins are often positioned around faster, cheaper, always on payments. In the Nordics & Baltics, that is not the problem.
Consumers and businesses already benefit from fast, digital and widely adopted payment systems.
This whitepaper from Visa Consulting & Analytics explores where stablecoins actually add value in this context. Drawing on research with payments professionals and market participants, it identifies how adoption is evolving and where real use cases are beginning to take shape.
The findings point to a clear pattern. The opportunity is not in everyday consumer payments, but in addressing institutional frictions such as cross-border settlement, liquidity management and complex payment flows.
Download the report to understand where stablecoins will have the greatest impact and what it means for your organisation.
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