Learn about the wants and needs of content creators to keep them on your platform

Visa conducted a comprehensive study across 17 countries, surveying over 2,566 participants to uncover content creators’ cross-border payout needs and preferences. The extensive research uncovered valuable insights that are essential for you and your business.

A few of our findings revealed:

78%	of surveyed content creators are willing to pay a small fee for instant payouts.
74%	of respondents are willing to switch to a platform with better payouts.
	Almost 6 of 10 of the surveyed content creators want faster funds availability and more payout options.

Download the white paper for more detailed insights.

Source: VISA/PCMI survey of 8,013 online marketplace sellers, gig workers, and content creators carried out in September 2023.

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Learn about the wants and needs of content creators to keep them on your platform

78%

74%